WordPress Tutorial for Beginners: Step-by-Step
Before you even step inside WordPress, you need to do some work to find a home for it. So, let’s start with the steps you need to tackle outside of WordPress, and then move inside the platform once we have you all set up.
Step 1: Choose a Domain
This is a web domain:
It will serve as the URL inside your visitors’ address bar when they visit your WordPress site. Make sure it is:
- Relatively short
- Easy to remember and type out
- Matches your brand name or is directly related to it
Unless you have already purchased a domain for your website, it’s best to do so when you purchase your web hosting plan (especially since some plans will include a free domain).
So long as no one has claimed the name before, you’ll have your choice of top-level domain (TLD) as well. A TLD is the suffix you attach to the URL like .com, .edu, .biz, etc. There are even ones available for specific industries as well as based on your geographic location (like .uk and .eu). Google has a pretty good roundup on the various TLDs you can choose from.
Step 2: Purchase Web Hosting and Domain
Web hosting does exactly what it says: it “hosts” websites. In other words, web hosting companies own and manage giant web servers located in data centers around the country (and, sometimes, the world).
It’s on these web servers where websites like yours sit, so you don’t have to buy or manage any of the server technology yourself. You pay these companies what amounts to a monthly or annual rent for space and bandwidth on the server. Then, you can focus on building your website in WordPress.
In terms of choosing a hosting plan, you should think about what you actually want to do with your website.
- Creating a small internal and private company site? WordPress.com hosting should be fine.
- Running a blog? Shared hosting is a good place to start.
- Launching a new business venture and want to collect leads and/or payments? Cloud hosting is a smart choice.
- If you anticipate heavy traffic for your established business or e-commerce company to start, then go with VPS.
Once you start receiving heavy traffic and are doing lots of business through your site, you may want to consider moving to managed WordPress hosting. To start, though, go with one of the options above.
While there isn’t one clear front-runner when it comes to hosting providers, WordPress does give some solid recommendations on companies that not only work well with WordPress websites, but that offer affordable hosting plans. I’d suggest you start with one of these if this is your first website.
Signing up for web hosting is easy–it’s like purchasing any other software or service. Just make sure to buy your domain name at the same time. And, if it’s available, get yourself an SSL certificate to boost security while you’re at it.
Enter your account and payment information, verify the details of your web hosting plan and domain purchase, and create your new account.
Step 3: Install WordPress
There are a number of ways in which you can install WordPress. However, most web hosting providers will provide you with an easy-to-use one-click installation process that simplifies the whole process.
Using BlueHost as an example, here is what you need to do:
First, log into your new web hosting account:
You’ll then arrive at your web hosting dashboard:
Unless you’re a seasoned web developer who knows his or her way around a control panel and is comfortable configuring PHP and email settings, you can ignore most of what’s in here for now. What you’ll want to look for instead is a button that says “Install WordPress”:
They may try to offer upgraded installation services, but there’s no need for that. Simply follow the instructions for installing WordPress.
Once you have completed the installation and created your WordPress login credentials, it’s time to step inside. Here is what your admin login screen will look like:
Unless you change your login domain (which you eventually should for security reasons), your admin login will be located at www.yourdomainname.com/wp-login.php.
Step 4: Find a WordPress Theme
You may be tempted to start combing through the various settings and pages in the WordPress menu, but hold on that for now. The first thing you need to do here is to find a theme for your site.
A WordPress theme is a pre-designed and pre-coded interface template for WordPress. Basically, it saves you the trouble (and money) of having to design your own website from-scratch or to pay someone else to do it for you.
When you log into WordPress for the first time, WordPress will automatically assign their latest theme to your site.
There’s absolutely nothing wrong with using this theme, especially since it’s built by WordPress developers. However, it’s a very basic theme and one that’s not likely going to be useful if you want to do anything more than blog or create a simple site for a local business.
If you want to use a WordPress theme that works better for your niche, don’t be afraid to look around and to find the best and most trustworthy WordPress theme for your purposes.
Keep in mind that every theme requires some configuration. Also, not every theme works the same way. Some utilize a basic text editor (which looks similar to the blank page in Microsoft Word) while others use a page builder or visual editor. So, switching from one theme to another will force you to do a little rework if or when you make a switch. If you want to spare yourself the possible hassle, then don’t move on to the next steps until you’ve found the perfect WordPress theme for your site.
Step 5: Install Your WordPress Theme
When you find that perfect WordPress theme, it’s time install it in WordPress.
Free WordPress Themes
If you’re using a free theme from the WordPress repository, here is what you need to do:
Inside WordPress, go to the Appearance tab and click on “Themes”.
At the top of the page, click on “Add New”. This will take you to the WordPress repository from within WordPress. Use this option so you don’t have to do any manual installation.
Once you’re in the repository, do a search for the WordPress theme you want to use. Hover over it, and click the “Install” button.
When it’s done installing, you then have to activate it in order to publish it to your WordPress site. Click on “Activate” (in the same spot where the “Install” button was) and wait for it to take you back into the main WordPress dashboard.
Premium WordPress Themes
If you’ve decided to purchase a premium WordPress theme, the process will differ as third-party theme developers and marketplaces don’t sync directly to WordPress. Here is what you need to do:
Go to your WordPress theme’s page and purchase the file. Once you’ve done this, you’ll be taken to a screen where you can download the theme file. It will look something like this:
If there is an option for it, download the “Installable WordPress Files Only”. This will give you a zipped folder you can then upload directly into WordPress.
To do this, go back into WordPress, find the Appearance tab, and go to “Themes”. Click on “Add New” at the top. Only, this time, you’ll select the “Upload Theme” option.
Select the zip file from your computer and click Install Now. With your new theme uploaded into WordPress, you can now activate and publish it to the site.
Step 6: Configure Your WordPress Theme
Upon activation, you’ll want to spend some time configuring your theme. You can do this under the Appearance tab and then click “Customize”.
Ultimately, it’s up to you to decide how much or little of your theme you want to customize. However, you should at least take some time now to go through each of the modules and acquaint yourself with what you have the power to change.
Site Identity is an important one to fill in, so make sure you look at that first.
Colors allows to update your site to your brand’s color palette (if you have one).
Widgets allows you to add content to your footer.
And Menus refers to your site’s navigation–something I’m going to cover in Step 8 so there’s nothing to do here just yet.
Step 7: Publish Your First Pages
There are two types of “pages” you can create for your website:
These are traditional web pages that exist within the main navigation of a site. The About page, Contact page, and individual services pages all are made using the Page feature in WordPress.
These are blog post “pages” that will only exist within the blog on your website, unless you designate the home page to serve as the blog feed (I’ll talk about that in Step 9).
Now, the great thing about WordPress is that the interface is consistent regardless of whether you’re creating a page or a post. There are different settings you need to apply to each, but the main area in which you work remains the same, which makes it a workspace that’s easy to get used to.
Of course, if you work in a theme that uses a page builder or a visual builder tool to create content, this is going to look a little different.
A page builder tool allows you to create “blocks” of content for your site within WordPress. Once the blocks are in place, you can then populate them with corresponding content.
A visual builder tool works similarly in that it allows you to create blocks of content for your site–however, it does it on the front end of the actual site so you can see your changes in real time. There are plenty of drag and drop page builders out there, but here are some of our favorites.
Regardless of which content creation tool your WordPress theme uses, it’s time to create content for your site.
If you’re running a blog, simply get started writing your first Posts. Once you hit the Publish button, your blogs will go live on the designated Blog page.
For a traditional website, you’ll probably want to build out the following pages:
- About page
- Services or products page(s)
- Contact page
As your website grows, you can create other pages. For now, those will suffice. Get some content on them, publish the pages, and then let’s work on getting them onto your website.
Step 8: Create a Menu
Whereas when you hit the “Publish” button on a Post and it goes straight onto your blog, a Page needs to be added to your site’s navigation (or menu) if you want it to show up.
So, the first thing to do is to create those pages for your site (which you did in Step 7).
Next, you’ll want to go to the Appearance tab and select “Menus”. This is where you will build and manage your site’s navigation.
There is kind of a lot going on here, so let’s take this one step at a time.
First, let’s look at the menu selection dropdown.
Unless you have a need for a mega menu or multiple menu options on your site, you likely won’t even have a choice here. However, if your theme automatically creates secondary or footer menus for you, be sure to select the one you actually want to create/edit here.
Next, let’s look at the sidebar options.
When you expand these tabs, you’ll be presented with pages, posts, and other types of content that already exist on your site (which is why you need to at least start on Step 7 before doing this step). For the most part, you’ll be working within the Pages tab to create your menus. However, if you do have custom links or other content types you want to add to the navigation, know that this tool allows you to make that happen.
Now, it’s time to create your menu.
In order to get pages to show up under the Menu Structure section, click the checkbox next to the page (or pages) you want to add to the sidebar. Then click on the “Add to Menu” button. You’ll see those pages then show up under Menu Structure.
Within this interface, you can now drag-and-drop your pages and design your menu to appear however you’d like it to. In addition to placing pages in a custom order, you can also create a hierarchy. So, let’s say you wanted “Portfolio” to appear only when someone hovers over the About tab, simply drag that page inward so that it becomes a subitem:
You can also change the page labels that appear in the navigation. For instance, let’s say you called the page “Portfolio” in WordPress so your employees would know where to put examples of your work. However, on the customer-facing side of the website, you think it would be clearer if you called the page “Sample Work”. You can rename it here.
One other thing to point out here is the Menu Settings box at the bottom.
If you know that you’ll be adding new pages regularly to your website and don’t want to have to repeat this process every time, you can click on the “Automatically add new top-level pages to this menu” option to streamline your process.
When you’re done setting up your menu, save your changes.
Step 9: Configure Your WordPress Settings
I typically advise new WordPress users to leave the settings setup until this stage of the process. Many of the settings offered by WordPress control things related to your pages and posts, and that’s not necessarily something you’d understand until you’ve actually created them for your site.
So, now that you’ve done that, it’s time to go through your settings one-by-one and make sure your WordPress site is configured to work exactly as you want it to.
- Site Title: This is what will appear in someone’s browser tab when they arrive at your site.
- Tagline: This can be changed when you create content for your home page, so this isn’t a required field.
- WordPress Address: This is the URL of your main site.
- Site Address: For most of you, this will match the WordPress Address. However, if you are setting up something like Multisite that requires each site have its own sub-domain, you’ll specify that here.
- Email Address: This is for the main admin of your site, so they can receive all related notifications regarding it.
- Membership: If you want people to subscribe to your site for updates, click this box.
- New User Default Role: Keep this to Subscriber or Customer so that they can’t gain access to the backend of your site.
The rest of the information pertains to date and time configurations.
- Default Post Category: If you’re including a blog on your site, you should eventually come in here and remove the “Uncategorized” category. You’ll want each new post to be assigned a category and removing the default setting will make it easier on yourself in the future.
- Default Post Format: For the most part, “Standard” should suffice unless you’re using your blog to share video, audio, or image galleries.
- Post via email: If you want to be able to write WordPress posts and email them to your site (which I wouldn’t advise), you can enable this setting here.
- Update Services: Leave this field be unless you have a private blog and don’t want people to know when you have new content available.
- Your homepage displays: You have two choices when setting up a site in WordPress. You can let your homepage serve as the main blog roll, so that visitors first encounter “Your latest posts”. Or you can create a full-blown website and let “A static page” you created serve as the home page.
- A static page: If you select this second option, you’ll need to designate a page to be your homepage and a page to automatically display your posts on.
- Blog pages show at most: If you show a summary of your blog posts (see option below), you can display up to 10 posts per page. If you show the full text, try to limit this to 3 posts.
- Syndication feeds show the most recent: When your blog shows up in someone’s RSS (syndication) feed, this setting enables you to choose how many recent posts they’ll see initially.
- For each article in a feed, show: This is up to you to decide, though I think a summary is probably best for improving the overall look on a main blog page’s feed. It also gives visitors a reason to click through and visit another page (which is good for SEO).
- Search engine visibility: Unless your website is private, do not check this box.
- Default article settings: The first setting refers to backlink notifications. The second setting refers to pingbacks and trackbacks. The third has to do with allowing comments on your blog.
- Other comment settings: If you do want visitors to leave comments, you can set requirements on who they are as well as how comments appear.
- Email me whenever: Staying engaged with people who take the time to comment on your content is a good thing. Check these so you can more easily stay on top of that.
- Before a comment appears: If you’re worried about spam or abusive comments coming through, update these settings.
- Comment Moderation/Blacklist: You can decide more specifically who is allowed to leave a comment (so long as it’s moderated) and who isn’t.
- Avatars: If you’re not running a membership site that allows users to create a full custom profile, be sure to update these settings to give your comments section a little personality.
If you’ve designed a custom WordPress site, you may have a need for custom media file sizes. In using this setting, you can streamline the media upload and sizing process. That way, visual content automatically goes into your pages at the right size and you don’t have to worry about making adjustments of it in your design software or compromising visibility of the image once it’s in WordPress.
Step 10: Install Essential WordPress Plugins
Installing WordPress plugins is the final step in the WordPress setup process.
In terms of what a WordPress plugin is, it’s a piece of software that hooks into WordPress. As for what it does? Well, plugins can do a lot of different things. They can help you:
- Integrate a social media feed into your site.
- Resize and compress images.
- Block spammers and hackers.
- Create a forum.
- Add a payment gateway.
- Translate your site.
- And much, much more.
So, how do you choose which ones you need?
While it’s tempting to look through the WordPress repository that currently houses over 50,000 free plugins and install all of the ones that seem really cool or worthwhile, be careful. WordPress plugins are like any other kind of file or software you layer on top of your site. With more weight, comes slower loading times–and that’s not something you want for your user experience.
That’s why you need to choose your plugins wisely. To start, let’s look at the absolute plugin essentials every WordPress site needs:
- Google Analytics plugins: Tracking visitor activity on your WordPress site is essential. However, getting the Google Analytics tracking pixel on your site isn’t always that straight-forward. These plugins will take care of it.
- SEO plugins: These plugins are great as they provide guidance on what you need to do on each page or post to optimize it for search.
- Caching (speed) plugins: People don’t have much patience anymore and you don’t want your site to test that, so you’ll need one of these plugins.
- Image optimization plugins: Every website uses images, whether they’re your own high-resolution photography or really cool stock photos and illustrations you found on the web. If you want to keep them looking sharp and loading fast, you need one of these.
- Security plugins: With WordPress being so popular around the world, it’s often a common target for hackers. A security plugin will help you create a stronger defense against them.
- Contact form plugins: If you’re publishing a site to the web, then you most definitely want people to not only visit it, but to engage with you through it. A contact form is an essential piece required for that interaction to take place.
- CRM plugins: Find out everything you need to know about your website visitors. For example, with HubSpot’s WordPress Plugin, you can see all the pages someone has visited, live chat with your visitors while they are browsing your website, and send them marketing emails — and all of that for free.
As for getting these plugins onto your site, well, that’s the easy part. The process is almost identical to WordPress theme installation.
Inside WordPress, go to the Plugins tab on the left and select Add New. This will take you to the WordPress repository without forcing you to leave your site.
Once inside, you can do a search on the right for the plugin you want to install. You’ll have to do this process one-by-one for each of your plugins.
Next to the plugin name, you’ll see an “Install Now” button. Click it.
Once installation is complete, you’ll see a page like this. Click on Activate Plugin.
Some plugins will require some configuration before you can use them and will automatically redirect you to their settings page to do so. Other plugins are ready to go out of the box. Regardless of which kind of plugin you’ve just installed, you’ll be able to find it here under “Installed Plugins”:
Plugins in blue are currently activated. Plugins in white are not inactive. To activate a plugin, click the “Activate” button below it. To “Deactivate” or “Delete”, do the same. And, for plugins that have settings you can configure, you can click that button if it’s available.
It’s also important to note that some of your plugins will generate their own new tab on the sidebar. Take WP Smush, for instance. If you’ve chosen to use this image optimization plugin, you’ll now find that it’s installed a new option on your sidebar:
So, be sure to look out for those new tabs after activation as they hold valuable settings and features you’ll want to start accessing right away.
WordPress is the undisputed champ of content management systems, which is why there’s never been a better time to learn how to use it. In just 10 steps (and some careful research and planning), you can get your first WordPress website up and running! Good luck!